How User Experience (UX) Affects SEO
Design is something that people have been doing for centuries, and there is a large body of relevant knowledge about UX design that stretches back for decades. I came to UX design from a human factors, or ergonomics, background—a discipline that really got started during World War II as a result of studying how people used tools to help them work and fight more effectively. Ergonomics considers biology, psychology, the surrounding environment, and other disciplines as the foundation for design.
Google's philosophy states "Focus on the user and all else will follow.” Peter Morville represents this through
Useful. As practitioners, we can’t be content to paint within the...