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#Mobilegeddon2015: Are You Ready?

In case you've been living under a rock for the past decade, mobile is kinda a big deal. In fact, more than half of global internet traffic (60%) coming from mobile browsing. Now Google is upping the SEO ante: “Starting April 21, we will be expanding our use of mobile-friendliness as a ranking signal. This change will affect mobile searches in all languages worldwide and will have a significant impact in our search results. Consequently, users will find it easier to get relevant, high quality search results that are optimized for their devices,” – Google Webmaster. Dubbed, "mobilegeddon" (#mobilegeddon, if you're here from Twitter), websites that do not meet Google's mobile friendly ...

Make Your Homepage Internet Search Engine Friendly

The most important aspect of your website is your homepage. Your homepage is the most viewed section of your site – and by extension, you. Many people will not click past the first page if it is poorly written, has bad image placement or loads too slowly. Knowing this, we’ve composed the following guide to help you avoid beginner’s mistakes, and to keep you and your customers ahead of the pack. Getting Started Building a website is like building a house, you need a strong foundation before you starting picking paint colors. Similarly, a website’s infrastructure needs to be planned and built before it is practical to focus on the design. So, before you can write any content:...

7 Reasons Why You Need a New Website Today

What does your website say about you? A website is an essential business tool that conveys information about your business, your products and services, and why you matter to the outside world. If your site is outdated, or worse - boring, visitors will get frustrated or simply leave. Web design and SEO are intrinsically linked. You can have the best website in the world, but it’s doing nothing for you if no one can find it. Especially as the industry moves towards an emphasis on engaging graphics, it is easy to forget to make your content accessible and understandable to the search engine algorithms. In order to drive traffic and maintain user engagement, here are our Reasons Why You...

Why Should I Care About HTTP2?

The Internet Engineering Task Force (IETF®) sat down over 2 years ago with one goal: to make the internet better. Wednesday, after over 200 designs, 17 drafts and 30 implementations, the group approved the first major update to standard internet protocol in 15 years. As web pages get more advanced, loading a page requires more resources. HTTP (hypertext internet transfer protocol) traditionally only allows one download request per connection. Browsers have found a way around this by issuing multiple requests, and by caching files so that pages load fasters. But this isn’t really fair since all those requests can clog up the network. So what were developers to do? (more…)

What Makes SEO in Miami Unique?

SEO in Miami has its own unique challenges, one of them being is its diverse population. Not just cultural differences, due to its proximity to the Caribbean and Latin America, a large percentage of the population is a native speaker of another language. According to U.S. Census Bureau data, 65.6% of Miami-Dade County is Hispanic. Over 50% of the internet is written in English, but other languages are gaining online presence quickly. That means that there is big opportunity for those that are brave enough to pursue foreign language SERPs. Every language you add to your website has the potential to increase sales by 100%. For SEO in Miami, providing a site in Spanish or another...

So, You Want to Build a Website

Should you hire a Freelancer or a Web Design Company? It seems that every day we hear the same story: “I had this guy that was supposed to do my website, but that was two years ago and this is what I’m left with….” Now the details may be different, but chances are that you know someone, or are someone, that has wasted a few thousand dollars or a few months with a website designer with nothing to show for it but frustration and a general distrust of any web-related profession. (more…)

How to Choose the Right Form for Your Web Page

Forms are an essential part of many websites. They could be the difference between a lead and a bounce, which is why it so important that they be easy to use and easy on the eyes. Before we look at the form Does your website have an SSL? If you are asking for sensitive information, you should consider buying one. Some customers are hesitant to even provide their correct name and email address if they are worried about security. A simple SSL can be purchased for as low as $10/year. A good privacy policy that explains what you are going to do with the information is helpful as well. At the time I'm writing this, California is the only state with legislation requiring businesses to...

Turn Your Business Goals into Web Design in 4 Easy Steps

Now days not having a website for your local business is better than building one with no strategy. If you are going to do it you have to do it big and for the right reasons. In the hypercompetitive internet market, depending on your industry, you could be wasting your time/ pushing the proverbial boulder up a mountain if you don’t do your due diligence. Reasons why should you build a website for a small business:   Engage existing customer and get new leads thought them. Build authority and reputation in your field. Test and sale new products, services or ideas. Protect your trademark or build your brand. Online presence. Get found on Computers, smartphones,...

10 Google Ranking Factors (#4 is a MUST!)

Every new update brings new challenges, therefore SEO is always changing. With Panda, Pigeon, and Penguin out patrolling the web, Google’s algorithm updates sound more like a trip to the zoo than important business practices. But considering Top ranked sites received 32% click through rate and the 10th ranked URLs just 3%, it is important to stay up to date on all these changes to make sure your customers can find you online. Google’s algorithm updates are designed to rank a site based on various factors:

How User Experience (UX) Affects SEO

Design is something that people have been doing for centuries, and there is a large body of relevant knowledge about UX design that stretches back for decades. I came to UX design from a human factors, or ergonomics, background—a discipline that really got started during World War II as a result of studying how people used tools to help them work and fight more effectively. Ergonomics considers biology, psychology, the surrounding environment, and other disciplines as the foundation for design. Google's philosophy  states "Focus on the user and all else will follow.”  Peter Morville represents this through Useful. As practitioners, we can’t be content to paint within the...