20 Apr Why Knowing a “Little” SEO can be Dangerous
As the famous saying goes, “A little knowledge is a dangerous thing.” This sentiment holds especially true in SEO. SEO is often misunderstood as some mythical beast of online marketing. It has a mysterious caché, laden with curious buzzwords for the uninitiated. In reality, search engine optimization (SEO) is simply a method for making your content, and by extension – your online presence, discoverable and interesting for the search engine, and its users.06 Apr Four Tips to Succeed in Content Marketing.
“Content marketing is a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content . These tips helps to attract and retain a clearly-defined audience — and, ultimately, to drive profitable customer action.” – Content Marketing Institute. [caption id="attachment_1072" align="aligncenter" width="300"] Image Courtesy...
29 Mar Big Data’s Significant Impact on SEO
Big Data is rapidly changing the world we live in. Social, logistical, and business-related spheres have all been influenced by this growing phenomenon.10 Mar The Secret to a Successful Landing Page
First impressions are essential in internet marketing, which is why creating successful landing pages are key. There are so many elements in a top-notch landing page, from design, to length, to quality content:16 Feb 6 Biggest Misconceptions About SEO
SEO is a constantly evolving field – you may think you know everything there is to know about a subject, and then it changes. Here are a few common misconceptions about SEO.09 Feb 5 Signs It’s Time to Change Your SEO Vendor
SEO can be at odds with common sense. With so many factors within a SEO campaign, it can be easy to misconstrue cause – is slow growth the result of a mediocre agency? Or rather, is it due to activities unrelated to what the agency...
04 Feb Biggest Social Media FAILS
We are used to celebrity and political gaffes, but sometimes even great and otherwise professional corporations make mistakes. Here are the biggest screwups on social media: 1. MSN Using a death to get a "like". Lame. Lesson Learned: Always consider the context of a trending topic when using...
27 Jan The Future of Social Media
Social Media continues to develop and accelerate the revolutionary change that it has already brought to the marketplace. Here are a few of the ways we will feel its impact for this year:19 Jan SEO “Newsjacking”: An Effective Marketing Method for 2016
Few businesses in our world would make it in the absence of internet marketing. Thus, SEO was born.12 Jan 10 Google Ranking Factors for 2016 (#4 is a MUST!)
With new SEO updates increasing in frequency, it is vitally important that your website lands within the first couple pages of Google. With the year just beginning, now is the time to invest in SEO. With Panda, Pigeon, and Penguin out patrolling the web, Google’s...
06 Jan SEO’s Largest Developments in 2015
2015 concludes a powerful year for SEO. Although there were no major Panda or Penguin updates, there were significant advances within the SEO industry: new technology, new strategies, and new trends.22 Dec 6 Strategies For AMAZING Media Headlines!
In the digital world, especially SEO, a headline can make or break your marketing efforts. A headline has always been extremely important for web writing and media; because headlines appear in lists as links rather than with the body of the story. Headlines should contain...
08 Dec The Importance of Optimized Content
Success in online marketing can be reduced to having compelling and optimized content.
Which is why having an optimized content strategy is crucial for successful social media and organic search strategies.
10 Nov Why Miami is Latin America’s Most Important Tech Hub
Entrepreneurs and investors are trying to make South Florida and Miami the next big U.S. tech hub – but, it may take a while. With South Florida’s warm weather, affordability, and proximity to Latin America are enticing tech workers to Miami. Florida also offers tax advantages; no local or state income taxes, no local corporate tax, and a reasonable corporate tax rate of 5.5 percent, one of the lowest in the nation.03 Nov Facebook is Taking Over…
“Facebook was not created to be a company but to accomplish a social mission”, one of the first quotes from Zuckerberg. Facebook’s has superseded its own expectations – not only is it a social empire, the company has created a platform that has a finger in every form of media.27 Oct 2016 Best Blogging Platforms
Amidst reports that blogging is giving way to newer technologies, there are still many people who are looking to create new blogs, or move to a better experience on the web.21 Oct Cloud Storage Comparison: Dropbox, iCloud, Flickr, and OneDrive
Photos are some of the most important files that you will ever create. Over 900 Billion photos will be uploaded to the web this year – 900 Billion! And billions more live on our camera rolls, waiting to be backed up. Which is why value is...
29 Sep 2015 Typography Trends
Typography Trend #1: Delicate Scripts With all the bold and dramatic fonts increasing in popularity, it may be easy to miss some of the more delicate fonts hitting the market – such as Flirt by Positype, or Horizontes by Sudtipos. Typography Trend #2: Slabs are Back With rectangular...