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optimization Tag

As the famous saying goes, “A little knowledge is a dangerous thing.” This sentiment holds especially true in SEO. SEO is often misunderstood as some mythical beast of online marketing. It has a mysterious caché, laden with curious buzzwords for the uninitiated. In reality, search engine optimization (SEO) is simply a method for making your content, and by extension – your online presence, discoverable and interesting for the search engine, and its users.

In the digital world, especially SEO, a headline can make or break your marketing efforts. A headline has always been extremely important for web writing and media; because headlines appear in lists as links rather than with the body of the story. Headlines should contain...

Sounds like a mouthful, right? How Long Does SEO Take to See Results? Well, actually, SEO (Search Engine Optimization), takes time to develop before a successful ‘ROI’ can be achieved. In 2012, SEO and Internet marketing consultant Sam McRoberts wrote an excellent article titled Investing in SEO the Warren Buffet Way. In short, SEO strategies rely on long-term gains, not overnight riches.